A framework for marketing management / Philip Kotler, Northweatern University ; Kevin Lane Keller, Dartmouth College.
By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane.
Material type:
BookPublisher: Noida : Pearson, 2015 4th impression 2018Edition: 6th ed.Description: 344 p. ; 23 cm.ISBN: 9789332575394.Subject(s): Marketing -- ManagementDDC classification: 658.8
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
|
UMT Main Campus
Welcome to LRC UMT Main Campus Lahore |
658.8 KOT-F (Browse shelf) | Available | 123002 |
Browsing UMT Main Campus Shelves Close shelf browser
| 658.8 KNA-B The brandmindest | 658.8 KOT-F A framework for marketing management | 658.8 KOT-F A framework for marketing management | 658.8 KOT-F A framework for marketing management / | 658.8 KOT-K Kotler on marketing how to create, win, and dominate markets | 658.8 KOT-M Marketing an Introduction | 658.8 KOT-M Marketing management analysis, planning, implementation, a |
Includes indexes.
There are no comments for this item.