Principles of marketing / Philip Kotler, Gary Armstrong and Prafulla Y. Agnihotri
By: Kotler, Philip.
Contributor(s): Armstrong, Gary.
Material type:
BookPublisher: Uttar Pradesh : Pearson, 2018Edition: 17th ed.Description: xxii, 701 p. ; 29 cm.ISBN: 9789352865611.Subject(s): MarketingDDC classification: 658.8
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UMT Main Campus
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658.8 KOT-P (Browse shelf) | Available | 123141 | ||
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UMT Main Campus
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658.8 KOT-P (Browse shelf) | C. 3 | Available | 123143 |
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