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Marketing research / Alvin C. Burns, Ann Veeck AND Ronald F. Bush

By: Burns, Alvin C.
Contributor(s): Veeck, Ann | Bush, Ronald F.
Material type: materialTypeLabelBookPublisher: Tamil Nadu : Pearson, 2017Edition: 8th ed.Description: 489 p. : illustrations ; 26 cm.ISBN: 9789332584679.Subject(s): Marketing research | Marketing research | MarketingforschungDDC classification: 658.83
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