Principles of marketing : Learning guide (Record no. 5168)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00559nam a2200217Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 5082 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PK-LaUMT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221115114550.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140319s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-13-233842-4 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-LaUMT |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | R 658.8 |
| Item number | KOT-P |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary. |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing : Learning guide |
| Statement of responsibility, etc | Armstrong, Gary.<>Kotler, Philip |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey,USA: |
| Name of publisher, distributor, etc | Prentice-Hall, |
| Date of publication, distribution, etc | 1996 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 478 p. |
| 546 ## - LANGUAGE NOTE | |
| Language note | EN |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Stocktaking Record 2001 |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Withdrawn | Dewey Decimal Classification | Damaged | Not For Loan | UMT Main Campus | UMT Main Campus | 2014-03-19 | R 658.8 KOT-P | 5518 | 2014-03-19 | 2014-03-19 | Books |
