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Marketing research (Record no. 43784)

000 -LEADER
fixed length control field 00623nam a2200217Ia 4500
001 - CONTROL NUMBER
control field 45819
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140428s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072830875
040 ## - CATALOGING SOURCE
Transcribing agency PK-LaUMT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number HAI-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bush, Robert P.
245 ## - TITLE STATEMENT
Title Marketing research
Remainder of title within a changing information environment
Statement of responsibility, etc Bush, Robert P.<>Hair, Joseph F.<>Ortinau, David J.
250 ## - EDITION STATEMENT
Edition statement 3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi,India:
Name of publisher, distributor, etc Tata McGraw-Hill Publishing,
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Extent 700 p.
546 ## - LANGUAGE NOTE
Language note EN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ortinau, David J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; UMT Main Campus UMT Main Campus 2014-04-28 658.83 HAI-M 54923 2014-05-06 2014-05-06 Books
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