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Electronic marketing (Record no. 3642)

000 -LEADER
fixed length control field 00576nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 3395
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140317s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-03-021107-7
040 ## - CATALOGING SOURCE
Transcribing agency PK-LaUMT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80285
Item number REE-E
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Reedy, Joel
245 ## - TITLE STATEMENT
Title Electronic marketing
Remainder of title integrating electronic resources into the marketing process
Statement of responsibility, etc Reedy, Joel<>Schullo, Shauna<>Zimmer, Kenneth
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York,USA:
Name of publisher, distributor, etc The Dryden,
Date of publication, distribution, etc 2000
300 ## - PHYSICAL DESCRIPTION
Extent 466 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic commerce
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schullo, Shauna
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Zimmer, Kenneth
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; LRC University of Management and Technology Lahore. LRC University of Management and Technology Lahore. 2014-03-17 658.80285 REE-E 35820 2014-03-17 2014-03-17 Books
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