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Marketing research (Record no. 325)

000 -LEADER
fixed length control field 00479nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 224
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140311s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120304845
040 ## - CATALOGING SOURCE
Transcribing agency PK-LaUMT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number LUC-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name David J. Luck
245 ## - TITLE STATEMENT
Title Marketing research
Statement of responsibility, etc David J. Luck<>Ronald S. Rubin
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc India:
Name of publisher, distributor, etc Prentice Hall of India,
Date of publication, distribution, etc 2004.
300 ## - PHYSICAL DESCRIPTION
Extent 683 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market surveys
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ronald S. Rubin
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; LRC University of Management and Technology Lahore. LRC University of Management and Technology Lahore. 2014-03-11 658.83 LUC-M 35008 2014-03-11 2014-03-11 Books
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