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Basic marketing research (Record no. 27991)

000 -LEADER
fixed length control field 00468nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 27858
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140414s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-03-021104-2
040 ## - CATALOGING SOURCE
Transcribing agency PK-LaUMT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number CHU-B
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gilbert A. Churchill
245 ## - TITLE STATEMENT
Title Basic marketing research
Statement of responsibility, etc Gilbert A. Churchill
250 ## - EDITION STATEMENT
Edition statement 4th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York,USA:
Name of publisher, distributor, etc The Dryden,
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Extent 830 p.
546 ## - LANGUAGE NOTE
Language note EN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        LRC University of Management and Technology Lahore. LRC University of Management and Technology Lahore. 2014-04-14 658.83 CHU-B 31662 2014-04-25 2014-04-25 Books
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