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Marketing management (Record no. 2291)

000 -LEADER
fixed length control field	00539nam a2200205Ia 4500
001 - CONTROL NUMBER
control field	1981
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	140313s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0471601659
040 ## - CATALOGING SOURCE
Transcribing agency	PK-LaUMT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	DAL-M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Douglas J.Dalrymple
245 ## - TITLE STATEMENT
Title	Marketing management
Remainder of title	strategy and cases
Statement of responsibility, etc	Douglas J.Dalrymple<>Leonard J.Parsons
250 ## - EDITION STATEMENT
Edition statement	5th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New York,USA:
Name of publisher, distributor, etc	John Wiley,
Date of publication, distribution, etc	1990
300 ## - PHYSICAL DESCRIPTION
Extent	958 p.
546 ## - LANGUAGE NOTE
Language note	EN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing-Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Leonard J.Parsons
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Permanent Location	Current Location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Date checked out	Price effective from	Koha item type
					UMT Main Campus	UMT Main Campus	2014-03-13	1	658.8 DAL-M	657	2019-11-27	2019-11-27	2014-03-13	Books
					UMT Main Campus	UMT Main Campus	2014-05-27		658.8 DAL-M	2746	2014-05-27		2014-05-27	Books

Learning Resource Center University of Management and Technology, Lahore.