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Strategic marketing channel management (Record no. 2287)

000 -LEADER
fixed length control field 00501nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 1977
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140313s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070067570
040 ## - CATALOGING SOURCE
Transcribing agency PK-LaUMT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number BOW-S
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Donald J.Bowersox
245 ## - TITLE STATEMENT
Title Strategic marketing channel management
Statement of responsibility, etc Donald J.Bowersox<>M. Bixby Cooper
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York,USA:
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 1992
300 ## - PHYSICAL DESCRIPTION
Extent 488 p.
546 ## - LANGUAGE NOTE
Language note EN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name M. Bixby Cooper
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; UMT Main Campus UMT Main Campus 2014-03-13 658.802 BOW-S 1578 2014-03-13 2014-03-13 Books
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