Example

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Lindstrom, Martin

Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom with Patricia B. Seybold - London ; Sterling, VA : Kogan Page, 2003 - xvi, 316 p. : ill., maps ; 24 cm.

0749438673 (hardcover)


Brand name products.
Child consumers.
Advertising and children.
Marketing research.

658.834083 / LIN-B
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