Carpenter, Gregory S.
Readings on market-driving strategies : Towards a new theory Carpenter, Gregory S.<>Glazer, Rashi, Jt. Auth.; (Nakamoto, Kent), Jt. Au - Reading,USA: Addison-Wesley, 1997. - 540 p.
EN
0-321-01413-8
Marketing-Management
658.802 / CAR-R
Readings on market-driving strategies : Towards a new theory Carpenter, Gregory S.<>Glazer, Rashi, Jt. Auth.; (Nakamoto, Kent), Jt. Au - Reading,USA: Addison-Wesley, 1997. - 540 p.
EN
0-321-01413-8
Marketing-Management
658.802 / CAR-R