Learning Resource Center University of Management and Technology, Lahore. catalog

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Donald R. Lehmann

Marketing research Donald R. Lehmann<>Joel H. Steckel<>Sunil Gupta - Harlow,England: Addision-Wesley, 1998 - 780 p.

EN

ISBN: 0-321-01416-2

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83 / LEH-M

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Learning Resource Center University of Management and Technology, Lahore.

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